We Broke RecruitingBefore we fixed it.
A team of experienced tech leaders, recruiters, and automation engineers — building AI systems for some of the leading recruiting agencies and platforms in the world.
Trusted by
The Kiln
Stacked SP110+ more
Deep Singh
Founder, Effi Flo
Effi Flo is a tech enablement firm for Staffing & Recruiting teams, founded by Deep Singh — a tech leader who built multiple startups (Seed - Unicorn) across North America and India, then scaled his own recruiting agency to seven figures. Now he helps agency founders and TA teams replace manual chaos with AI and automation systems that actually work.
One of Clay's early Solutions Partners, globally. Experts in AI / Automation Workflows, API Integrations and building Recruiting Growth Systems.
“The matching accuracy is consistently 85%+. Effi Flo's AI pipeline fundamentally changed how we source.”
— Ilan Saks, CEO at Stacked SP
“For Recruiting Teams & Staffing Agencies and his AI & Automation expertise, I would say he's the best in the world.”
— Patrick Spychalski, Co-Founder at The Kiln
“Automated work streams that significantly improved our internal operations. Effi Flo built us systems that actually work.”
— Alex Papageorge, CEO at Super Recruiter
Recruiting, decoded.
Lessons from building AI systems for 110+ recruiting teams. LinkedIn posts, video breakdowns, and the thinking behind how we work.
Latest Video
How to Recruit A-Players Using 100% AI
Step-by-step breakdown of using Clay and AI workflow automation to find and recruit top talent on autopilot.
Founder Journey
Clay Conference Sets New Standard for Ecosystem Connection
Still recovering from Sculpt! My first time here. Didn't feel like it. I am told last year was ~500 people. And this year, 2k+ Clay set a new bar for what a conference should be. The Burning Man of conferences. Good conversations. Solid speakers and topics.
Founder Journey
Bay Area trip exploring scale and production systems
Somewhere over the Pacific right now. This trip has been on my list for a long time. I am in the Bay Area till mid-Oct. Here's what I am excited about - Supabase Select - Oct 2 A room full of CTOs and builders who run this stuff in production.
Founder Journey
How recruitment creates life-changing opportunities
AI automation in recruitment is boring. A few years ago, back when I ran a recruitment agency in Canada, a senior software engineer called me 2 weeks after moving from Singapore. He'd landed an offer with a unicorn EdTech startup through our client network. "You changed my life.
Founder Journey
Developer immersion changes communication patterns
When you get too deep into building with Jev and start texting your wife like it…
Agentic Ai
New AI model transforms recruiting workflow architecture
Diogo Almeida, co-inventor of ChatGPT, launched Jev (TypeSafe AI) last week. And it changes the way we architect workflows for recruiting teams. Jev is a different kind of AI model. It doesn't write. It decides.
30 Minutes. Zero Pitch Deck.Real Strategy.
Let's explore what AI can do for your Recruiting Team & Business.