Lusha
Verified B2B data and buying signals for GTM teams
Category
Contact Enrichment
Pricing
Free
Best for
Best for sales development teams seeking verified contact data
HQ
San Francisco, United States
Geography
North America, Europe, Global
Capabilities
Tags
What is Lusha?
Lusha gives SDRs and recruiters verified direct-dial numbers and emails without manual CSV work. Recruiters use it to surface candidate contact data directly from LinkedIn via a Chrome extension, syncing records to a CRM in one click. Teams use Lusha to automate job-change alerts, triggering reactivation outreach when prospects or candidates move to new companies. Real-time buying signals covering funding and company growth add sourcing context. Best fit for in-house TA and SDR teams running phone-first outbound who prioritize verified number accuracy over raw contact volume.
What are Lusha's key features?
Real-time buying signals tracking job changes, funding, and company growth
Chrome extension for LinkedIn and website contact revelation with one-click CRM sync
API and pre-built workflows (Plays) for automated enrichment across CRM and marketing tools
90% phone number accuracy with GDPR-compliant global B2B database
Conversation intelligence to analyze sales meetings and identify ideal buyers
How do staffing agencies use Lusha?
- Enriching inbound leads and demo requests before they enter the CRM, preventing duplicates and personal email contamination
- Automating job-change reactivation campaigns by detecting when prospects move to new companies
- Running phone-first outbound sequences with verified contact numbers for rapid SDR prospecting
Who is Lusha best for?
- Best for sales development teams seeking verified contact data
- Best for revenue operations teams automating data enrichment
- Best for recruiters finding qualified candidates with direct contact information
- Best for teams prioritizing phone number accuracy over contact volume
What are Lusha's pros and cons?
Pros
- 90% phone number accuracy enables contact rates up to 20%, 4x higher than industry baseline
- Pre-built Plays automate common GTM workflows like Salesforce account updates and HubSpot enrichment without manual CSV work
- Global GDPR and CCPA compliance with SOC 2 Type II certification reduces legal and operational risk
Cons
- Pricing not transparently displayed on homepage; requires contacting sales for custom enterprise quotes
- Accuracy varies by region and contact type, with international phone numbers less reliable than US data
How does Lusha compare to alternatives?
| Feature | Lusha | RocketReach | ZoomInfo |
|---|---|---|---|
| Category | Contact Enrichment | Contact Enrichment | Contact Enrichment |
| Pricing | Free | Paid | Enterprise |
| AI-first | |||
| API | |||
| MCP | |||
| GDPR | |||
| Best for | Best for sales development teams seeking verified contact data | Finding Passive Candidates at Scale | Best for staffing agencies enriching candidate databases |
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Frequently asked questions about Lusha
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ContactOut
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Cognism
Cognism enriches CRM records with phone-verified, compliance-first B2B contact data. Designed for European markets, it helps sales and recruiting teams identify decision-makers and build accurate prospect lists at scale.
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