Category
Enrichment - Data
Rating
4.1/5 (20 Reviews)
Availability
HQ
Boston, United States
Pricing
From $49/mo
Free tier
No
Best for
Also in
Capabilities
What is Lead Magic?
LeadMagic is a pay-per-lookup contact enrichment API. It finds and verifies work emails and direct dials, enriches company data, and identifies which companies are visiting your site - billed per result, with no monthly seat fee. It's built to be called from Clay, n8n, or Make rather than logged into, so it slots into an automation pipeline. For an agency it covers both sides: enriching candidates for sourcing and decision-makers for business development.
What are Lead Magic's key features?
Finds work emails, direct emails and mobile numbers for B2B contacts.
A dedicated direct email finder covering Gmail, Outlook and Yahoo addresses.
API-first, with a no-code surface for teams that do not want to build.
Vendor-hosted MCP server at mcp.leadmagic.io/mcp, exposing 43 tools.
Credits are deducted only when a lookup returns a result.
How do recruiting teams use Lead Magic?
- Sit it in a waterfall behind other finders to catch the contacts they miss.
- Pull direct emails for candidate outreach when you have no work address.
- Find work emails for hiring managers on a client account you are working.
Who is Lead Magic best for?
- Agencies that need BD and candidate contact data from a single provider.
- Teams comfortable wiring an API or MCP server into their own workflow.
- Not for one-off lookups; it bills monthly from $49, not per lookup.
What are Lead Magic's pros and cons?
Pros
- Pay-as-you-go option with no required subscription - pay only for the lookups you run, good for unpredictable sourcing volume
- Affordable for small-scale use - usage-based credits keep spend tied to actual coverage rather than a flat seat fee
- Direct-dial phone numbers included - goes beyond email-only finders to give you multiple contact channels
- Month-to-month credits with no annual lock-in
Cons
- Native integrations are narrower than incumbents - Salesforce and Clay are covered and HubSpot is on the roadmap, so some stacks still connect via Zapier or the API
- Credit-based pricing means cost scales with lookup volume - heavy, high-frequency prospecting can add up faster than a flat seat model
- Single-source lookups rather than a multi-provider waterfall - match rates on hard-to-find contacts can trail aggregators like Clay that chain providers
What are people saying about Lead Magic?
Small but polarized review panel: 83% 5-star, 16% 1-star, with little middle ground. Positive reviews highlight best-in-market pricing and LinkedIn-profile-from-email lookups. Negative reviews focus on billing and cancellation issues, with some users reporting promised credits not delivered. Bimodal distribution suggests reviewers either love or struggle with the platform.
Consolidated from 20 reviews across G2 · Updated April 23, 2026
How does Lead Magic compare to alternatives?
| Feature | Lead Magic | ZeroBounce |
|---|---|---|
| Category | Enrichment - Data | Enrichment - Data |
| AI-first | ||
| API | ||
| MCP | ||
| GDPR | ||
| Best for | Agency, In-House | Agency, In-House |
Swipe right to see more →
Frequently asked questions about Lead Magic
Other Enrichment - Data tools
1 toolReady to Fill Your Pipeline?
Book a free 30-minute strategy call. We'll map your current stack, identify the biggest opportunity, and show you exactly how AI can accelerate your pipeline.
30-minute call · No obligation · Custom strategy for your niche